Master Class

We are still on for today, despite the season's first snow!

Presented in Partnership with Philadelphia Independent Film & Video Association (PIFVA)

Robert West, co-founder and executive of Working Films, will present a workshop focused on audience engagement strategies and new non-traditional distribution tactics for social issue media. The focus will be on creating new partners and pathways to reach audiences, turning them into impassioned viewers – so when the lights come up they are ready to act. It’s about meeting two goals for filmmakers: FANS IN SEATS and, if you are passionate about the issue in your film, authentic and measurable CHANGE. We’ll look at models of partnerships and how these come together into strategic campaigns – or strategies for distribution – for your film. For perhaps the first time, real independence is possible, with new models for filmmakers to reach wide audiences are emerging every day, many supported by partnerships with NGOs, activists, and funders. You bring them CONTENT, they bring you INTENT, and together there is IMPACT. The workshop will start with case studies and background; then Robert will invite participants to speak about their individual films or projects so the group can focus on meeting specific challenges and opportunities.

Roland Legiardi-Laura, co-director of the award winning documentary To Be Heard, hailed by the New York Times as "One of the Best Documentaries of the Year," conducts a special master class for spoken-word artists and media makers to explore how the lyricism of poetry can fuel the narrative vision of video as well as media works for web based and transmedia platforms. Legiardi-Laura is as an artist who creates with words and images. He has championed a hybrid art form that extends the power of both. The event is free and open to the public.

To Be Heard screens in the Philadelphia Film Festival on Sunday, October 23, 12:30PM at the International House. MORE INFO

Presented in partnership with film organization
Reelblack and PIFVA

Walk-in registrants welcomed

**THIS WORKSHOP HAS BEEN POSTPONED and will be rescheduled.**

In this Special Presentation, founding President of the National Black Programming Consortium, Mable Haddock will help participants identify who is currently funding what in the non-profit and foundation arena.  She will share her expertise in grant proposal writing and the review process and give examples of funded film proposals.  Ms. Haddock will also provide tips on making the best of your grant, laying the groundwork for the next grant and managing your limited resources in an economic downturn.  

Register by calling 215-222-4201 or online now and bring confirmation receipt on day of workshop. Thank you for registering.